A Contact is a person stored in the CRM, typically linked to an Account (company). In B2C CRMs, the contact is the primary record; in B2B CRMs, contacts hang off accounts.
Glossary
Glossary
A Contact is a person stored in the CRM, typically linked to an Account (company). In B2C CRMs, the contact is the primary record; in B2B CRMs, contacts hang off accounts.